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TOWN
About the project

Client: TOWN
Project: Elevating a Luxury Design Showroom Through Digital Strategy
Industry: Interior Design & Luxury Furnishings

TOWN is a premier to-the-trade showroom specializing in high-end furnishings and sophisticated design. With two flagship locations in Denver, CO, and Scottsdale, AZ, the showroom offers an exclusive collection curated for designers, architects, and specifiers.

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The Solution

We crafted a comprehensive digital communications strategy to position TOWN as a leading voice in high-end interior design and create a thriving online community.

Brand Messaging & Digital Strategy – Developed a tailored digital communication plan that aligns with TOWN’s sophisticated aesthetic and design-focused audience.

Social Media Management & Content Creation – Designed and executed a content strategy showcasing TOWN’s luxury furnishings, showroom experience, and designer collaborations. Implemented a consistent posting scheduleto maintain brand visibility and engagement.

Community Engagement & Industry Networking – Built meaningful connections with interior designers, architects, and industry influencers, fostering a dynamic online community.

Targeted Digital Growth Strategy – Implemented a data-driven approach to increase TOWN’s social media following, engagement, and brand reach within the design industry.

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Ongoing Results

Stronger Brand Awareness – TOWN’s digital presence grew significantly, with an increase in recognition among trade professionals and potential clients.

Higher Online Engagement – A refined social media strategy led to higher engagement rates, more interactions, and increased audience loyalty.

Expanded Industry Connections – By fostering relationships with designers, architects, and trade professionals, TOWN positioned itself as a go-to resource for luxury interiors.

Sustainable Digital Growth – With a strategic approach to content and community-building, TOWN saw steady growth across digital platforms, reinforcing its industry leadership.

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